Coca Cola
Immersive photo animation for Coca-Cola leadership event
Film
3D
Opening animation for Coca-Cola event – staging participants in an emotionally powerful, visually striking collective experience on a 100-meter-wide screen.
Initial Situation
As part of an internal Coca-Cola leadership event, around 5,000 employees came together over two days to share insights, spark dialogue, and broaden perspectives. For the transition between the get-together evening and the second day of the event, the goal was to create a moment that emotionally connects and visually surprises.
Project Description
emotional — collective — impactful
Development of an opening animation composed of participant photos, projected onto a 100-meter-wide screen.
stronger perceived connection to the company
participant photos animated overnight
Development
Thousands of guest photos taken during the first evening served as the foundation. These were curated, dynamically arranged, and staged as an immersive photo collage. The animation acted as a dramatic bridge to the next day, creating a moment of collective recognition.
Result
Strengthening the emotional connection among participants through visual presence and shared memory.
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