Metaverse
3D
The AI metaverse pharmacy combines professional health consultation with immersive experience spaces, engaging younger audiences in a digital, playful, and anonymous way.
Initial Situation
Younger audiences are increasingly avoiding visits to physical pharmacies, turning instead to digital platforms for their health needs. Traditional information and consultation channels are losing relevance. The demand for low-threshold, personalized, yet trustworthy communication is steadily growing – especially on sensitive topics such as mental health, cannabis, or sustainability.
Project Description
trustworthy – interactive – future-oriented
Development of an AI-powered metaverse pharmacy with interactive experience spaces and direct shop integration.
user growth among younger target groups
more brand interaction & engagement
Development
Based on medically validated databases, a custom AI model was trained and embedded into an immersive, playfully designed 3D environment. Three curated experience worlds bring together relevant content, enabling users to access a self-directed, anonymous, yet expert-level consultation — anytime and anywhere.
Strengthening brand perception through digital innovation leadership in healthcare communication.
Sustainable activation of younger target audiences through interactive, gamified consultation experiences in virtual space.
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